The design process is very important in creating user experience solutions.
On this page, you can see the design process I used in my personal and team projects.
To understand the possible problems users face, I conducted interviews, desk research and observation. In some projects, like Paradiso, I also participated in shadowing to understand the journeys and processes which the users go through.
Customer Journey & Persona
From the research data, I put down users’ processes into customer journeys and grouped the similarities shared among users to create personas. This is for user understanding, allowing for a clearer picture of the needs and problems that they may have. Below, I give examples from my FOMO project.
Grouping & theming the findings
After extraction of the quotes and customer journeys, I rearranged the information again to cluster the data into themes based on the needs and problems that the users have.
Brainstorming possible solutions
After we learned about problems that the users face, I participated in brainstorming possible solutions by generating and answering ‘How Might We’ questions and raising new ideas to the team.
Concept sketch & Wireframe
A quick sketch allows us to see the first draft of the solution. A wireframe helps us to check and adjust the interaction to be smoother. These two steps help us to see what the final solutions would look like.
After the wireframe is set, I create some basic interfaces and click dummies to communicate what the digital experience would be like.
In addition to applications and websites, I also do some physical prototypes. I coded with Arduino for KRAAN and used Touchdesigner for SENSO.